IFEA Event Management Summer School

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Event Management Summer School

If you aspire to play a major role in the future of the events industry, the IFEA Festival Management Summer School is the place you want to be. It is an exciting learning environment, combining academic teaching and best-practice lectures by event professionals with fun, hands-on behind-the-scenes experience in a major European festival.

The summer school is designed as a camp, creating an informal environment and allowing for plenty of personal interaction with other participants. Only two to five students from each country will be selected on the basis of personal applications.


The topics covered are based upon elements of the IFEA’s formal “Certified Festivals and Events Executive accreditation programme for industry professionals”. Topics include festival funding and sponsorships, marketing and branding, and tourism/city relations.

Programming topics such as artist contracting and on-site production handling will also be covered. Lecturers and speakers include former and current CEOs, programmers, and marketers of multi-purpose city celebrations, fringe festivals, classical music festivals, historical re enactment events, and other, as well as artistic producers and international specialists.


The Summer School will be hosted by the International Festivals and Events Association in Europe. Programme curators are Allan Xenius Grige, Chairman of the Board of IFEA Europe and lecturer of Tourism, Event Management and Experience Economy at Copenhagen Business School, Colm Croffy, CEO of the Association of Irish Festival Events and external examiner at the Galway Mayo Institute of Technology and William Culver-Dodds, consultant and formerly CEO of Harrogate Festivals.


If selected, you should arrive prepared to briefly present a festival/event that you have researched, have worked at, or are otherwise familiar with. (Further specifications upon acceptance).

You should also read a limited number of research papers and other topic-relevant texts in advance. These will also be sent to you for distribution around three weeks before programme start.

During the summer school, you’re expected to participate actively in group work and discussions that target the challenges of selected festivals and the industry at large. You will also be assigned to a student group that will be given a particular topic to focus on during the time at the Summer Camp, relating to the programming, marketing, and audience services of the Festival involved in the ‘Behind the scenes’. Following the camp, the group will write a brief paper on the topic. Qualified papers will ultimately be made available online to participants, academics, and other IFEA constituents.


Yes, IFEA EUROPE will issue a Certificate of Participation with mentioning of the academic topics covered, and particular details of your individual research and presentations.


To be eligible for acceptance, you must be enrolled in a bachelor or masters programme at a participating university or equivalent educational institution. Your primary field of study should be Business, Service Management, Event Management, Tourism, Cultural Management, or similar.

You must complete and submit the application form prior to April 30th, 2014. Your application has to consist of a personal letter of motivation, a proof of your field of study, and a letter of recommendation from one of your Professors and your CV.

The selection committee will notify you of your acceptance no later than May 30th, 2013. The Camp will take place FROM THE 11TH TO THE 14TH SEPTEMBER 2014.

There is no application fee, but the participation fee, once accepted, is €300. (This will include Accommodation by camp site and Vouchers for discounted meals in canteens and restaurants around town). The fee must be paid in full by June 13th, 2014. The fee is subject to partial refund in case of later cancellation, as specified in the enrolment contract which will be forwarded upon acceptance.

If your Institute cannot fund your participation to the Summer School, there are several organizations to which you could present a funding request to. If you wish to apply for a European funding, you can find some useful tips in our Guide for Funding Applications.

 Application Form Checklist:

-Your CV

-A personal Letter of Motivation (no longer than 600 words)

-A Recommendation letter from one of your Professors

-A proof of enrollment to your University/Institute

The completed form should be sent to:

Email: ifea@aoifeonline.com

Should you have any questions or require further assistance please contact IFEA EUROPE for more information, our IFEA Summer School Project Assistant will be happy to answer you questions at ifea@aoifeonline.com

Looking forward to seeing you at our Summer School!


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